Ember to Empire

Fractional CX & Operations Leadership
for SaaS & Service Businesses

We help high-growth SaaS and mid-stage service businesses strengthen operations, customer experience, and retention — delivering quick wins today while building scalable engines for tomorrow.

  • +140% onboarding capacity
  • 300% growth supported with no CSAT drop
  • 2× faster SLA resolutions
Shae Colton headshot

Ember to Empire.

Shae Colton — Founder, Fractional Executive (CX & Operations)

Falcon Fire Solutions was founded by Shae Colton, an operator with 18+ years leading customer experience and business operations across SaaS and service organizations. From customer service rep at 17 to executive, Shae builds systems that turn chaos into clarity — and scale.

Specialty: high-growth SaaS and mid-growth service businesses that need scalable operating systems — onboarding, delivery, support, and retention — to expand with confidence.

How We Help

Fractional executive leadership + hands-on build:

  • Operational design & playbooks that stick
  • Customer success systems and retention engines
  • Cross-functional metrics, KPIs, and forecasting
  • Team enablement, escalation paths, and QA
  • Tech stack optimization for scale

Scalable Growth Solutions

Tailored for SaaS companies and mid-growth service businesses ready to strengthen operations, customer experience, and leadership systems while scaling.

Operational Excellence

Assess and streamline workflows across departments — bringing clarity, efficiency, and accountability to scaling organizations.

Customer Success Systems

From onboarding automation to retention frameworks — design customer journeys that accelerate growth and loyalty.

Metrics & KPI Modeling

Define dashboards and reporting structures that align leaders on the right goals — enabling forecasting and confident decisions.

Team Leadership & Enablement

Fractional executive leadership to stabilize teams, build playbooks, and coach managers for sustainable growth.

Tech Stack Optimization

Audit and align SaaS tools or service platforms — ensuring the right systems support productivity, insights, and scale.

Scaling Strategy

Design and execute scalable models for customer operations, service delivery, and cross-functional alignment during rapid growth.

Proven Results That Scale

+140%
Onboarding capacity
300%
Growth supported
2× Faster
SLA resolutions

Client Success Stories

Anonymized highlights across SaaS and service organizations.

Fintech SaaS

+140% onboarding throughput via automation overhaul and retention pipelines.

Agri-Tech SaaS

Tiered support + self-service LMS scaled 300% YoY while reducing tickets.

Professional Services Firm

Redesigned client onboarding & CX playbooks, doubling client capacity without new headcount.

What Clients & Colleagues Are Saying

Across SaaS, service, and operations — real action, real outcomes.

Colleague, Agricultural Drone Company (SaaS)
Ops & CX scale-up

“Shae has that rare ability to operate in chaos, see the bigger picture, and still deliver quick wins that stick. She built systems that helped us support rapid growth without breaking customer trust.”

Playbooks shipped Onboarding automated CSAT protected
Hospital Network
Workforce repurpose

“We repurposed ICU nursing expertise into triage leadership with Shae’s soft-skills training and process design — retaining talent and improving patient access.”

Soft-skills training Career pivot enabled Triage readiness
Client, Asphalt Services Company
RevOps & HubSpot

“Shae rebuilt our sales flow, implemented HubSpot, and designed a proposal system. One estimator uncovered $1M+ in profit just by following the new follow-up process.”

HubSpot implemented Proposal engine $1M+ profit unlocked

Ready to Accelerate Growth with Fractional Leadership?

We partner with SaaS companies and mid-growth service businesses to optimize operations, customer experience, and retention systems — building scalable foundations for tomorrow while delivering results today.

📧 [email protected]
Falcon Fire Solutions

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Falcon Fire Solutions
Falcon Fire Solutions
Fractional CX Leadership for SaaS & Service Businesses
© Falcon Fire Solutions